Do you have a business without a website?Are there reasons
why you might resist building one for your business: “I’m not tech
savvy”, “they’re too expensive”, “I don’t have the time”, or the
infamous “I have enough business and I don’t need one”. The reality is,
you don’t need to be tech savvy, getting a professional website for your
business can be cheap and easy, and to make it even simpler for you.
1. Having a website will attract new customers to your business and make you more money.Your
website can be available 24/7/365 even when you’re not. A website acts
as your “always-on” business advocate during and outside of office
hours.
2. Add instant credibility to your business simply by having a website.The
21st century consumer is a skeptic; in fact, 56% of people stated that
they won’t trust a business without a website. Having a good website
instantly boosts your credibility as a legitimate business.
3. It’s not as hard, or as expensive, as you think.Websites
offer a better return on investment than any other form of advertising.
If you’re planning to market your business, a website should be your
first priority.
4. Having a website will end up saving you time.Whether
you’re trading emails, taking calls, or sending out proposals –
communicating with potential customers takes time. Your website can save
you that time by providing answers to common customer questions and
inquiries. What does this mean for you? You can spend your time doing
more valuable things.
5. Position yourself and stay in control of your brand.A
website acts as a platform for your messaging and shapes the online
perception of your business in a way that your social media channels
cannot provide.
The platform allows you to position yourself in the market to get the exact type of customers you’re looking for.